After what seemed to be a brief hiatus, social media giants are once again suspending – and outright deleting – the accounts of marijuana companies.

Some industry officials say this is a result of spiteful competitors flagging posts and reporting pages to the platforms’ moderators, costing businesses thousands of dollars in lost time and labor when pages are taken down.

And despite the cannabis industry’s rapid growth and steady eroding of the stigma against marijuana use in mainstream circles, the social media platforms with the most users – Facebook and Facebook-owned Instagram, in particular – have proved inconsistent about their official policies surrounding MJ business pages.

This leaves marijuana companies wondering how to best follow the rules to avoid seeing their social media accounts shut down or frozen.

 

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Social media challenges continue for cannabis firms – sometimes costing thousands in lost investment