GKUA, the cannabis and lifestyle brand founded by hip-hop star Lil Wayne, announced on Wednesday that it has entered into an exclusive agreement with the Los Angeles Memorial Coliseum to host 4/20 celebrations at the famed venue for the foreseeable future. Widely celebrated as the cannabis community’s ‘high holiday,’ April 20 (4/20) has become known the world over for activism, marijuana-fueled parties and other events held to pay homage to the herb.
With the Covid-19 pandemic still putting a damper on in-person gatherings, Lil Wayne and GKUA’s inaugural event at the L.A. Coliseum will take place on August 13. Dubbed Uproar, the celebration will feature a VIP party and performances by Lil Wayne, hip-hop group Young Money and friends at The Torch, a scaled-down capacity, general admission venue located in the Coliseum’s landmark Peristyle plaza entrance.
“GKUA is about feeling inspired,” Lil Wayne said in a press release. “I’m looking forward to sharing that GKUA inspiration from the L.A. Coliseum. It is time to celebrate with friends.”
More blurb at https://www.forbes.com/sites/ajherrington/2021/04/07/lil-wayne-inks-deal-to-bring-420-parties-to-la-coliseum/?sh=ed5140a649c8&utm_campaign=Daily%20Morning%20News&utm_medium=email&_hsmi=120297549&_hsenc=p2ANqtz-9y5wKusAV3XZ3sRmZmCRmEcp_S01Plrd7iY3UUFyTtIWEUPpIymYHUttBGhNDJ2KBqeegzgKZjZFjNrjSGw_DZbmtEMw&utm_content=120298395&utm_source=hs_email