A firm founded by former staff and scientists from companies like Johnson & Johnson, GlaxoSmithKline, and Schiff Nutrition is bringing a new delivery platform to market that boosts the bioavailability of hemp cannabidiol (CBD). According to the company, NextEvo (Conshohocken, PA), its SmartSorb technology not only turns oil-based CBD ingredients into water-soluble ingredients but also enables a higher load of active CBD ingredient.
“SmartSorb turns premium, hemp-derived CBD, which is usually oil soluble, into a water soluble–like (water-dispersible) emulsion and delivers the equivalent of four times the amount of CBD in oil-based formulations,” said the company in a press release. It continued: “While many products on the market claim water solubility and bioavailability of ingredients, NextEvo has demonstrated the superiority of its SmartSorb technology through evidence-based trials and will conduct additional trials this year.”
“The CBD market has been growing at a rapid rate since the passage of the 2018 Farm Bill, but most CBD products currently sold on shelves don’t offer data that proves CBD bioavailability, delivery, or potential effects,” said John McDonagh, NextEvo Naturals CEO and president, in a press release. “We aim to be pioneers in changing that and utilize our team of experts, many of whom have led decades of research and development on compound delivery at prestigious healthcare leaders such as Johnson & Johnson and GlaxoSmithKline, to provide consumers with the best, evidence-backed products on the market.”
The company is now offering three products featuring SmartSorb: Premium Pure CBD (10-mg, high-absorption CBD capsules), Premium Pure CBD Extra Strength (15-mg CBD capsules, also available in chewable tablets), and Triple Action Sleep (which combines 5 mg of Premium Pure CBD with controlled-release melatonin).
To develop, pre-launch, and commercialize SmartSorb, NextEvo used proceeds from a $15 million investment round led by Intrinsic Capital Partners. The company says SmartSorb allows for rapid CBD absorption and improved delivery.
