Kieley Beaudry, one of the co-founders of Parkland Flower Inc., a micro-grow cannabis producer outside of Edmonton, has her sights set on the big picture.
That picture includes a made-in-Alberta industry focused on cannabis tourism — similar to a winery — allowing local producers to push their products beyond Alberta’s cannabis shops.
Beaudry and her team had just toured folks from NOVA Cannabis around their Parkland County facility, showing off their plants and allowing the visitors to take pictures.
That’s exactly what Parkland Flower hopes to offer to the public soon — along with a “tasting room” and sales area.
Beaudry called it a “farm-to-table experience.”
The barrier is current provincial consumption laws. Legislation does not allow for direct-to-consumer cannabis sales.
Jerrica Goodwin, press secretary to Alberta’s Treasury Board and Finance, said no decisions have been made, but added government “will be examining the approach in other jurisdictions to help inform what future opportunities there may be in Alberta.”
“I do see it coming,” said Beaudry, “there is a safe way to do it.”
“The AGLC did a fantastic job of retail rollout with over 500 stores now in Alberta,” added Beaudry, “which is amazing — we want to add to that.”
George Smitherman, President & CEO of Cannabis Council of Canada, which advocates for licensed producers, said each province has jurisdiction and would have to change rules to allow for the sale of cannabis on sites, as well as consumption.
Smitherman said Ontario and British Columbia have already started the conversation about farm gate sales — where producers would be able to sell their product at their grow site.